
Redesigning Amazon Leo's Purchase Experience

COMING SOON - Designing Agentic AI-Powered Operations Assistance

Designing a Wearable Light Health Monitoring System

Evaluating a CGM System for Real-World Clinical Use
Work
About
Resume
Research · Design · Implement · Scale

Redesigning Amazon Leo's Purchase Experience

COMING SOON - Designing Agentic AI-Powered Operations Assistance

Designing a Wearable Light Health Monitoring System

Evaluating a CGM System for Real-World Clinical Use
Deidre Rozier-Ali
Global Head of User Experience at Amazon Leo
“Armin is an outstanding UX Researcher who I had the pleasure of hiring and managing during his time with Amazon Project Kuiper. I wholeheartedly recommend him for any role that demands a strategic, data-driven and user-focused approach to user experience design. My team led a large-scale global design initiative to define UI/UX solutions to deliver the customer experience for future residential and enterprise subscribers of Amazon’s satellite internet service. Armin was the first researcher to join my team and he worked tirelessly to establish an evaluative user research program for the project. Armin launched our global usability research program and he planned and conducted studies with target customers around the world. Armin’s expertise in mixed methods UX research, data analysis, customer journey mapping, and stakeholder management sets him apart. He is someone that goes above and beyond to ensure the team’s success. He even jumped in as needed to help create low-fidelity Figma prototypes to unblock the team.He’s a problem-solver who has a knack for simplifying the complex and a natural curiosity about understanding customers’ needs. His ability to leverage data for problem-solving resulted in numerous design innovations that improved the digital experience of our solutions. His commitment to reaching a high bar for quality permeated the entire team, inspiring others to push boundaries and achieve exceptional results. Additionally, his unmatched work ethic ensured that tasks were not only completed efficiently but also with a keen attention to detail.In summary, Armin would be a valuable asset to any team, bringing a unique blend of leadership skills, curiosity, and a relentless pursuit of excellence to every project. I endorse him without hesitation and would welcome the opportunity to work with him again!”
Alfredo Ruiz
Staff Designer at Adobe
“I worked with Armin during his time at Amazon’s Project Kuiper, where he served as a Design Researcher. Armin’s dedication to the project was undeniable, and his contributions in creating and delivering multiple quantitative and qualitative studies allowed not only the UX team but also the entire organization to make important data-informed decisions, ultimately providing the best customer experience. Armin consistently acted as a team player who went above and beyond in every delivery he undertook. He not only delivered outstanding results as a researcher but also contributed as a UX designer, providing support with low to mid-fidelity mockups and collaborating with teams across Amazon as we explored various design initiatives. I thoroughly enjoyed working with Armin, and I am delighted to provide my recommendation, knowing that any company would be incredibly fortunate to have him as part of their team.”
Lisa Vaughn-Olstad
Director Of Recruiting at BlinkUX
“I hired Armin for an embedded UX research engagement. I have been impressed by his dedication, commitment, work ethic, and the sincere approach taken on this project. On his own, he seeks mentors and additional resources to improve on his skillset. His positive outlook, intelligence, tenacity, and desire to learn will be valued wherever he goes!”
I'm currently an UX Researcher and Designer at Amazon's Last Mile Delivery Experience (ADX) team, bridging the gap between deep user understanding and actionable design solutions. With 6 years spanning both research and design, plus a distinctive background in architecture and engineering, I don't just uncover insights, I translate them into products that work. I believe that "a problem well-stated is a problem half-solved" (Charles Kettering), which is why my process always begins with deep discovery before jumping to solutions. My superpower is visual storytelling: making complex systems understandable through compelling narratives and design artifacts that move teams from data to decisions.
I leverage AI fluency to scale research processes, uncover deeper insights faster, and create more efficient design workflows. Whether conducting foundational research or crafting design solutions, my north star remains constant: engage deeply with users, uncover what truly matters, and create experiences that make their work and lives better.
Work
About
Resume
Research · Design · Implement · Scale

Redesigning Amazon Leo's Purchase Experience

COMING SOON - Designing Agentic AI-Powered Operations Assistance

Designing a Wearable Light Health Monitoring System

Evaluating a CGM System for Real-World Clinical Use
Deidre Rozier-Ali
Global Head of User Experience at Amazon Leo
“Armin is an outstanding UX Researcher who I had the pleasure of hiring and managing during his time with Amazon Project Kuiper. I wholeheartedly recommend him for any role that demands a strategic, data-driven and user-focused approach to user experience design. My team led a large-scale global design initiative to define UI/UX solutions to deliver the customer experience for future residential and enterprise subscribers of Amazon’s satellite internet service. Armin was the first researcher to join my team and he worked tirelessly to establish an evaluative user research program for the project. Armin launched our global usability research program and he planned and conducted studies with target customers around the world. Armin’s expertise in mixed methods UX research, data analysis, customer journey mapping, and stakeholder management sets him apart. He is someone that goes above and beyond to ensure the team’s success. He even jumped in as needed to help create low-fidelity Figma prototypes to unblock the team.He’s a problem-solver who has a knack for simplifying the complex and a natural curiosity about understanding customers’ needs. His ability to leverage data for problem-solving resulted in numerous design innovations that improved the digital experience of our solutions. His commitment to reaching a high bar for quality permeated the entire team, inspiring others to push boundaries and achieve exceptional results. Additionally, his unmatched work ethic ensured that tasks were not only completed efficiently but also with a keen attention to detail.In summary, Armin would be a valuable asset to any team, bringing a unique blend of leadership skills, curiosity, and a relentless pursuit of excellence to every project. I endorse him without hesitation and would welcome the opportunity to work with him again!”
Alfredo Ruiz
Staff Designer at Adobe
“I worked with Armin during his time at Amazon’s Project Kuiper, where he served as a Design Researcher. Armin’s dedication to the project was undeniable, and his contributions in creating and delivering multiple quantitative and qualitative studies allowed not only the UX team but also the entire organization to make important data-informed decisions, ultimately providing the best customer experience. Armin consistently acted as a team player who went above and beyond in every delivery he undertook. He not only delivered outstanding results as a researcher but also contributed as a UX designer, providing support with low to mid-fidelity mockups and collaborating with teams across Amazon as we explored various design initiatives. I thoroughly enjoyed working with Armin, and I am delighted to provide my recommendation, knowing that any company would be incredibly fortunate to have him as part of their team.”
Lisa Vaughn-Olstad
Director Of Recruiting at BlinkUX
“I hired Armin for an embedded UX research engagement. I have been impressed by his dedication, commitment, work ethic, and the sincere approach taken on this project. On his own, he seeks mentors and additional resources to improve on his skillset. His positive outlook, intelligence, tenacity, and desire to learn will be valued wherever he goes!”
I'm currently an UX Researcher and Designer at Amazon's Last Mile Delivery Experience (ADX) team, bridging the gap between deep user understanding and actionable design solutions. With 6 years spanning both research and design, plus a distinctive background in architecture and engineering, I don't just uncover insights, I translate them into products that work. I believe that "a problem well-stated is a problem half-solved" (Charles Kettering), which is why my process always begins with deep discovery before jumping to solutions. My superpower is visual storytelling: making complex systems understandable through compelling narratives and design artifacts that move teams from data to decisions.
I leverage AI fluency to scale research processes, uncover deeper insights faster, and create more efficient design workflows. Whether conducting foundational research or crafting design solutions, my north star remains constant: engage deeply with users, uncover what truly matters, and create experiences that make their work and lives better.
Work
About
Resume
Research · Design · Implement · Scale

Redesigning Amazon Leo's Purchase Experience

COMING SOON - Designing Agentic AI-Powered Operations Assistance

Designing a Wearable Light Health Monitoring System

Evaluating a CGM System for Real-World Clinical Use
Deidre Rozier-Ali
Global Head of User Experience at Amazon Leo
“Armin is an outstanding UX Researcher who I had the pleasure of hiring and managing during his time with Amazon Project Kuiper. I wholeheartedly recommend him for any role that demands a strategic, data-driven and user-focused approach to user experience design. My team led a large-scale global design initiative to define UI/UX solutions to deliver the customer experience for future residential and enterprise subscribers of Amazon’s satellite internet service. Armin was the first researcher to join my team and he worked tirelessly to establish an evaluative user research program for the project. Armin launched our global usability research program and he planned and conducted studies with target customers around the world. Armin’s expertise in mixed methods UX research, data analysis, customer journey mapping, and stakeholder management sets him apart. He is someone that goes above and beyond to ensure the team’s success. He even jumped in as needed to help create low-fidelity Figma prototypes to unblock the team.He’s a problem-solver who has a knack for simplifying the complex and a natural curiosity about understanding customers’ needs. His ability to leverage data for problem-solving resulted in numerous design innovations that improved the digital experience of our solutions. His commitment to reaching a high bar for quality permeated the entire team, inspiring others to push boundaries and achieve exceptional results. Additionally, his unmatched work ethic ensured that tasks were not only completed efficiently but also with a keen attention to detail.In summary, Armin would be a valuable asset to any team, bringing a unique blend of leadership skills, curiosity, and a relentless pursuit of excellence to every project. I endorse him without hesitation and would welcome the opportunity to work with him again!”
Alfredo Ruiz
Staff Designer at Adobe
“I worked with Armin during his time at Amazon’s Project Kuiper, where he served as a Design Researcher. Armin’s dedication to the project was undeniable, and his contributions in creating and delivering multiple quantitative and qualitative studies allowed not only the UX team but also the entire organization to make important data-informed decisions, ultimately providing the best customer experience. Armin consistently acted as a team player who went above and beyond in every delivery he undertook. He not only delivered outstanding results as a researcher but also contributed as a UX designer, providing support with low to mid-fidelity mockups and collaborating with teams across Amazon as we explored various design initiatives. I thoroughly enjoyed working with Armin, and I am delighted to provide my recommendation, knowing that any company would be incredibly fortunate to have him as part of their team.”
Lisa Vaughn-Olstad
Director Of Recruiting at BlinkUX
“I hired Armin for an embedded UX research engagement. I have been impressed by his dedication, commitment, work ethic, and the sincere approach taken on this project. On his own, he seeks mentors and additional resources to improve on his skillset. His positive outlook, intelligence, tenacity, and desire to learn will be valued wherever he goes!”
I'm currently an UX Researcher and Designer at Amazon's Last Mile Delivery Experience (ADX) team, bridging the gap between deep user understanding and actionable design solutions. With 6 years spanning both research and design, plus a distinctive background in architecture and engineering, I don't just uncover insights, I translate them into products that work. I believe that "a problem well-stated is a problem half-solved" (Charles Kettering), which is why my process always begins with deep discovery before jumping to solutions. My superpower is visual storytelling: making complex systems understandable through compelling narratives and design artifacts that move teams from data to decisions.
I leverage AI fluency to scale research processes, uncover deeper insights faster, and create more efficient design workflows. Whether conducting foundational research or crafting design solutions, my north star remains constant: engage deeply with users, uncover what truly matters, and create experiences that make their work and lives better.